it has entered into alliance with President Chain Store on sales of the bulbs

According to the company, the bulbs sold at stores feature omni-directional 270-degree beam angle, 100,000 times of on-off, two-year warranty, and Nichia-made LED emitters. Additionally, the lamp has been awarded with Taiwan’s Golden Pin Design Award. The promotional pricing is NT$599 (US$19.9 at US$1:NT$30) for two bulbs, with normal pricing for each unit at NT$399 (US$13.3).

According to Delta executives, date back to 2010, Delta began promoting its LED lighting brands with online stores PC Home and Yahoo. In 2011, it included brick-and-mortar stores B&Q, COSTCO, and electrical and plumbing stores in its retailer partnership list. At present, it has entered into alliance with President Chain Store on sales of the bulbs, hoping to achieve the goal of becoming Taiwan’s No.1 LED light bulb brand by the end of 2012 by selling up to 700,000-800,000 bulbs.

Siemens has shelved plans to float its lighting business, Osram, on the stock market and instead will spin off the company early next year, according to its chief executive Peter Loescher .

The company's net profit of Euro 823 million, missed analysts' estimates of Euro 1.32 billion, due to an accounting charge relating to Osram.